Learning Labs

Mastering Media Coverage

This interactive session will cover:

• What makes a story newsworthy? Understand what journalists are looking for.
• How to pitch to the media. Learn the best approaches to get your story noticed.
• What NOT to do. Avoid common pitfalls that can derail your media efforts.
• Cutting through the noise in an election year. Strategies to stand out in a crowded
  media landscape.

Unlock the Power of AI for Membership: Transform Organisational Knowledge and Leverage AI to Boost Membership Value

We'll cover:

• Context of knowledge management challenges
• The case for AI-powered information retrieval
• Strategies for reducing administrative burden
• How to double information accessibility and staff productivity
• Search vs findability
• Real-world AI implementation examples

World of Work Insights

Join us as we uncover key insights for leaders navigating the future of work in today's landscape and explore actionable recommendations to create inclusive, adaptive, and purpose-driven organisations that stand ready for whatever the future holds.

Transform Your Education Program: Deliver More Content, For Less and Increase Your Revenue
We’ll cover:

• • • Context and industry challenges
    • The case for transforming education programmes
    • Strategies for delivering more educational content for less cost
    • How to 2 x engagement and increase revenue
    • Real world examples

Winning Media Strategies for an Election Year

• Insights into the political media cycle – Understand how journalists cover elections and where your story fits in.
• Positioning your organisation – Learn how to align your messaging with election narratives to stay front and centre.
• Winning media pitches – What gets noticed, what gets ignored, and how to craft a compelling pitch.
• Crisis-proofing your communications – How to respond to rapid media shifts and scrutiny during the election period.

Assessing Potential Members with Rigour and Consistency – Case Studies from Professional Associations

Discover how to verify potential members’ experience and qualifications with rigour, efficiency, and consistency. This interactive session will cover:

• How to ensure your members’ qualifications and experience match the needs of your industry
• How VETASSESS works recognise and validate the skills of professionals from around the world
• Added value from customised credentials in specialised areas
• How to support lifelong learning and upskilling to ensure your members maintain knowledge and skills

Understanding Australian Visas and Work Rights: How To Successfully Attract and Retain Skilled Non-Australian Citizens and Residents For Your Workforce

• Addressing skill shortages within your industry by understanding work rights of visa holders in Australia
• Recruiting from offshore - what visas do you need for your staff. Short term and permanent solutions.
• What is employer sponsorship and when it is required?
• What does it really cost to sponsor a person and how long does it take?
• How to find out what work rights your employees have and keeping accurate records.
• Rights and obligations of employees and employers.

Why Associations Need a Student Management System

Learning is a core part of how you can provide value to your members.

In this interactive session, join Andrew Carlton, Product Manager at Wisenet as he takes you through how having an effective student management system can help you:

• Drive continuing professional development (CPD) activities
• Streamline the way you track what members are learning
• Integrate with existing systems, creating more value for your members
• Increase revenue through inbuilt sales, marketing and finance feature

Should we become a charity?

• What qualifies as a charity
• The ACNC registration process and requirements
• Ongoing obligations, including reporting and compliance with Governance Standards
• The benefits, disadvantages and responsibilities of becoming a charity